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www.FL-Seafood.com
the web site of the
Bureau of Seafood and Aquaculture Marketing
Division of Marketing and Development
Florida Department of Agriculture and Consumer Services
2051 East Dirac Drive
Tallahassee, FL 32310-3760

Florida Department of Agriculture and Consumer Services
Charles H. Bronson, Commissioner
Fresh From Florida Seafood

Seafood Retail Point-of-Sale
Display Materials and
Industry Training Resources

It is our job to help you sell Florida seafood and aquaculture products. Whether you are a retailer, wholesaler, commercial fisherman or aquaculturist, it is our mission to help you increase your sales, expand your market and increase your profits. These marketing and sales tools are available to you free of charge. Maximum quantities for individual items are indicated below. Materials listed on this page are for retailers and those involved in the seafood industry. (Consumers wishing to order brochures should click here.)

 Item Name Description and Image Quantity
Brochure for Kids:
Florida Seafood
Fun Facts and Activities		 View Image. Includes word search, maze and other activities for kids. 50   100  
Brochure:
Florida Seafood
Healthy Facts		 View Image. Tips on handling and cooking seafood, plus nutritional values for many species.
Brochure:
Florida Pink Shrimp
As Fresh As It Gets		 View image. Five pink shrimp recipes with nutritional values. Full color.
Brochure:
Wild Florida Royal Red Shrimp
Tips and Recipes		 View image. Three Wild Florida Royal Red Shrimp recipes, buying tips and nutritional values. Full color. 50 100
Brochure:
Wild and Wonderful
Wild Caught Florida Shrimp		 View image. Four shrimp recipes with nutritional values. Full color. 50 100
Brochure:
Florida Seafood Species Series		 View English. View Spanish. Color brochures with recipes, storage and nutrition information for each species. Many are available in Spanish, as indicated below.
  Alligator 50 100
  Blue Crab 50 100
  Blue Crab (in Spanish) 50 100
  Farm-Raised Catfish 50 100
  Farm-Raised Catfish (in Spanish) 50 100
  Golden Crab 50 100
  Grouper 50 100
  Grouper (in Spanish) 50 100
  Hard Clams 50 100
  Hybrid Striped Bass 50 100
  King Mackerel 50 100
  Mahi-Mahi 50 100
  Mullet 50 100
  Mullet (in Spanish) 50 100
  Oysters 50 100
  Oysters (in Spanish) 50 100
  Pompano 50 100
  Rock Shrimp 50 100
  Shark 50 100
  Shark (in Spanish) 50 100
  Shrimp, White 50 100
  Snapper 50 100
  Spanish Mackerel 50 100
  Spanish Mackerel (in Spanish) 50 100
  Spiny Lobster 50 100
  Stone Crab 50 100
  Swordfish 50 100
  Tilefish 50 100
  Yellow Fin Tuna 50 100
Brochure:
Florida Finfish (Spanish)		 View image. 50 100
Brochure:
Florida Shellfish (Spanish)		 View image. 50 100
POP Display:
Buy Florida Pink Shrimp
From Florida (frozen)		 View image. Point-of-purchase ice pick display tags. Limit 100 per store.
POP Display:
Florida Farm-Raised Clams
The Best, Product of USA		 View image. Point-of-purchase ice pick display tags. Limit 100 per store.
POP Display:
Florida White Shrimp		 View image. Point-of-purchase ice pick display tags. Limit 100 per store.
POP Display:
Fresh From Florida logo		 View image. Point-of-purchase ice pick display tags. Limit 100 per store.
POP Display:
Plastic Recipe Brochure Holder		 View image. Size: 5" x 7" x 2". Quantities are limited.
POP Display:
Ask For Wild American Shrimp From Florida		 View image. Size: 16" x 12" danglers. Two-sided full color die-cut that hangs from the ceiling. Limit 5 per store.
POP Display:
Static Cling For Windows		 View image. Unless it says Fresh from Florida It's Not! Size: 5"x 7". Limit 5 per store.
POP Display:
Static Cling For Windows		 View image. Wild and Wonderful Florida Shrimp. Limit 5 per store.
POP Video:
Seafood Retail Video
Please specify VHS or DVD		 View image. 13-minute video with seafood facts and buying and cooking tips for shoppers. Limit 1 per store.
Industry Poster:
Florida Fin Fish		 View image. Size: 22" x 35". Full-color poster featuring illustrations of Florida fish, preparation tips, substitute species, appearance and handling information. Limit 2 per store.
Industry Poster:
Florida Shellfish		 View image. Size: 22" x 35". Full-color poster featuring illustrations of Florida shellfish, preparation tips, substitute species, appearance and handling information. Limit 2 per store.
Industry Poster:
How to Keep Florida Clams Fresh		 View image. Size: 16" x 20". Full-color poster on storage and handling guidelines for retail/foodservice staff. Limit 2 per store.
Industry Poster:
Soft Shell Blue Crab		 View image. Size: 16" x 24". Full-color poster featuring illustrations with suggested ways to serve soft shell blue crab. Limit 2 per store.
Industry Poster:
Hard Shell Blue Crab Meat		 View image. Size: 16" x 24". Full-color poster featuring illustrations with suggested ways to serve hard shell blue crab meat. Limit 2 per store.
Industry Poster:
Wild and Wonderful Florida Shrimp		 View image. Size: 16" x 20". Limit 2 per store.
Industry Flyer:
Handling Shrimp		 View image. Letter Size. Flyer printed on waterproof paper for enclosure in wholesale shipments to retailers. Educational information on flyer provides selling tips for staff on Florida wild caught shrimp including its natural characteristics, qualities, as well as consumer storage and handling tips.
Industry Flyer:
Handling Live Hard Clams		 View image. Sizes: Letter Size, 5" x 7". Flyer printed on waterproof paper for enclosure in wholesale shipments to retailers. Educational information on flyer provides your staff with storage tips to ensure the best quality and the longest possible shelf life.  Letter Size
 5" x 7"
Industry Training Booklet:
Maintaining Seafood Quality
A Fish and Seafood Handling Guide		 View image. Train your employees the correct way to handle seafood. Limit 1 per store.
Industry Training Video:
Maintaining Seafood Quality
A Fish and Seafood Handling Guide
Please specify VHS or DVD		 View image. Train your employees the correct way to handle seafood. Limit 1 per store.
Industry Fleet Signage:
Truck Decal
Fresh From Florida Logo		 View image. Size: 14"x 16". Limit 10.
 
Industry Brochure
Exotic Florida Alligator Meat		 View image.View Image. Size: 8-1/2" X 11". A full-color industry brochure that provides an overview of the alligator industry and the characteristics of alligator meat. Includes: Nutrition information, meat cuts and a suppliers list. Limit 1 per company.
POP Display:
Alligator Product Endorsement Card		 View image.Signed by Charles H. Bronson, Commissioner of the Florida Department of Agriculture and Consumer Services. Quantities are limited.
Industry Training Kit:
Alligator Designs		 View image. Thinking about designing your next line using alligator leather? Do you want to increase your sales personnel's knowledge about the unique attributes of alligator leather products? Either way, you will find the "Alligator Designs" kit a stimulating source of helpful information. This kit includes two educational videos with an accompanying booklet. Quantities are limited.

Contact and Shipping Information

Incomplete orders cannot be processed.
Materials cannot be shipped outside the United States.

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